How To Look Gorgeous in Your 40s With These Makeup Secrets!

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You can still look your most beautiful after 40. Just look at Jennifer Lopez or Meryl Streep! Yeah, yeah, they are celebrities and most celebrities use fillers and botox, etc., but not ALL of them!
The only things you need sometimes are a consistent skincare routine, good quality makeup products, and the right makeup to keep looking and feeling your best. 

As we age, our skin starts losing more collagen, becoming less able to repair itself and that’s how we get our glorious wrinkles! But you know what, you learn to love them, and then you want to take care of them! How do you do that? Tweak your skincare routine and follow these makeup tips from celebs that every woman in her 40s or older should try!

Tag along for more!

Skincare first!

skincare over 40

Skin cleansing is what every woman should do regardless of age. But being 40 or older requires a special routine!
Start your day by giving your skin a dose of youthfulness. Here is how to do it:

Facial hydration should be a priority in your skincare routine, so make sure to wash your face every morning and night with a hydrating facial cleanser like Neutrogena’s ultra-gentle cleanser or CeraVe hydrating cleanser.

There are plenty of anti-aging skin products out there, but you’ve got to be picky because what works for someone else’s skin may not work on yours. But anyway, here are some anti-aging cleansers, creams, and serums that many swear by.

murad skincare hydration 40s makeup

AHA/BHA Exfoliating Cleanser

olay 40s makeup skincare

Olay Regenerist Micro-Sculpting Cream Face Moisturizer

skincare neutrogena wrinkle moisturizer

Neutrogena Rapid Wrinkle Repair Retinol Anti-Wrinkle Night Cream

skincare facial serum 40s makeup

TruSkin Vitamin C Serum for Face with Hyaluronic Acid

skincare 40s makeup loreal cicacream

L’Oreal Revitalift Cicacream

Using the right anti-aging skincare product for you will rejuvenate your skin and give it a healthy glow!

Note: If you have sensitive skin, avoid anti-aging products with retinol as it can potentially cause skin irritation. Opt for products with bakuchiol instead, since it’s more gentle on sensitive skin.

Now is makeup time!

Special makeup tips for you!

Tip #1: Use pre-makeup primer/serum:

A primer can go a long way. You can choose the tone that suits your skin and it will be the perfect base for your foundation, helping it spread thoroughly rather than accumulate on your skin. 
So, before you apply foundation, prep your skin using a pre-makeup product like the Neutrogena Hydro Boost Glow primer or the NYX High Glass primer. These reputed primer brands will enhance your look

Tip #2: Pick the right foundation:

The way you apply foundation is different when it comes to mature skin, and so is the type of foundation you use. 

Let me explain: Because older skin gets dry so fast due to decreased cell renewal and natural oil, etc., you should definitely go for cream-based foundations to keep your skin hydrated and healthy-looking.

Let’s look at some of the finest foundations to purchase:

dior nude skin air

Nude Air Serum Foundation

skincare neutrogena hydro boost skin

Neutrogena Hydro Boost Hydrating Tint

40s makeup covergirl olay wrinkles

COVERGIRL & Olay Simply Ageless Foundation

Tip #3: Use cream highlighter

There are different types of highlighters: powder highlighter, brick highlighter, stick highlighter, liquid highlighter, strobing cream highlighter, etc. Take your pick!

But like with foundation, you need that stick or creamy highlighter that will make your skin glow inside out, keep it hydrated, and more importantly, keep you looking fresh and gorgeous! A creamy highlighter gives a smoother result, without making your skin look too oily or shiny.

Here are some of the best highlighters to try:

elf highlighter skin

Jelly Highlighter
Cloud – Rose Gold

master strobing stick highlighter

Maybelline New York Makeup

Tip #4: Use a good concealer

Naturally, you want to conceal age spots or sun spots and reduce smile lines. That is why you should not skip on concealer. On the other hand, you don’t want to overdo it and end up with a cake face.

Opt for concealer to give your face full coverage and look classy, not cakey!

nyx concealer skin


dream creamy concealer

Maybelline New York Dream Brightening Creamy Concealer

nars skin concealer

NARS Radiant Creamy Concealer

Tip #5: Some cream blush 

Instead of standard blushes, look for creamy blushes. You can apply your cream blush not only to your cheekbones but also to your temple to achieve a more natural and radiant look.

Honest Beauty Crème Cheek Blush

Honest Beauty Crème Cheek Blush

Golden Rose Creamy Blush Stick1

Golden Rose Creamy Blush Stick

Milani Baked Blush

Milani Baked Blush

And who doesn’t like some luscious-looking lips to go with their lush cheeks!
Look at these for example:



SmashBox Nude Lip Liner

SmashBox Nude Lip Liner



Go for a pigmented or matte lipstick and flip that hair because you’re looking fab!

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Your opinion counts !


  1. very good tips! i used to use creamy blush nd highlight.., it’s the best for dry skin or when it’s less hydrated like in summer season, am sure it will fit the aged skin perfectly.

    • Thank you, Debra! Cream blushes are such life-savers when you want to make your skin look more sculpted and fresh, and they’re perfect for mature skin! I look forward to seeing more of your comments in the future ❤️


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